I travel a great deal so I am so glad to see an area of the US that has been revitalized and enjoying a resurgence in popularity. I usually write about my travel experiences abroad to exotic locals but my recent trip to the Jersey shore made me have faith in a community banding together to bring a beach front city back to its heyday of glory.

Last time I visited Asbury Park it required a bit of loving care to bring back its luster. Fast forward ten years later with a revitalized boardwalk featuring the restored Paramount Theater and Convention Hall housing trendy restaurants with outdoor beach dining and interesting & novel stores. I was totally blown away with the boardwalk featuring all kinds of eclectic restaurants and trendy stores, a beautiful beach enticing people of all ages to relax & enjoy themselves and the historical presence of the restored historic Paramount theater & Convention Hall to look at while relaxing.

Of course I had to partake in some retail therapy to assist the local economy. I was limited on time so two locally owned & operated stores stood out on the Boardwalk on Ocean Avenue but I am sure I will find many more on my next foray to Asbury Park. The first store is Market at Fifth Avenue, an open concept retail establishment featuring different sections showcasing clothing, art. Jewelry and accessories created by local, national & international artists. Collaborative efforts that felt more like visiting a gallery than a retail store. The 2nd store is Carla Gizzi at the Beach, a vintage inspired store with unique clothing, jewelry and art. I meet Carla who also owns a store on Red Bank so it is always nice to associate a name with the face of the store.

If you meander to the “downtown” Main Street you will be welcomed by many different types of eateries and retail stores.

Let’s all get together and support our local communities and businesses! Small business makes a country thrive and as an entrepreneur I adore when novel ideas work and a city that was bleak gets a complete face lift.

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